The Miss Universe Canada pageant found itself at the center of controversy this past weekend following the national costume segment of the competition. Several contestants' outfits have drawn sharp criticism, with many accusing the pageant of cultural appropriation, particularly concerning Indigenous themes.
Ashley Callingbull, who made history as the first Indigenous woman to be crowned Miss Universe Canada in 2024, did not hold back her feelings. As a host for this year's event, Callingbull visibly reacted to the costumes, stating, "My jaw just dropped on the floor." She expressed deep disappointment that such designs were approved, questioning, "Who allowed this on stage? Who approved this?" Callingbull emphasized that traditional or sacred Indigenous regalia should not be used in such a context.
The controversy involved contestants like Karisa Haverkamp, who wore a feathered headdress and a painted handprint on her cheek, and Jasleen Kaily, whose "Arctic Beauty" costume featured fringes and braids. Callingbull, from the Enoch Cree Nation, highlighted the hurt these outfits caused, particularly to the Indigenous community. She noted the importance of education and understanding in reconciliation, stating, "It's 2026. We should know better."
Miss Universe Canada organizers have since issued a statement acknowledging the feedback and expressing regret if any costumes caused offense. They stated that the national costume segment is intended to celebrate creativity and heritage, but recognized the need for greater care and respect in design. The organization announced plans to implement a comprehensive costume guide with clear guidelines for future pageants to ensure more thoughtful and respectful presentations. Callingbull, while appreciating the acknowledgment, stressed the need for concrete action and ongoing commitment to inclusivity.





